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Go Softwear™ ushered in a new era of men's underwear in 1996 with the introduction of men's padded underwear. Before the word metrosexual was in vogue Go Softwear underwear was becoming a favorite among young, image and body conscious males. Since then Go Softwear has introduced a range of men's underwear, men's workout wear and men's swimwear “with an edge”. The most popular style of men's underwear is the introduction of the men's “low rise brief,” inspired by the popularity of the lo-rise jean trend. The contour European fit with bold comic book colors and playfulness have become a favorite choice in men's fashion underwear. Most recently, Go Softwear launched their men’s eco friendly line GO NATURAL, consisting of men's hi-cut briefs, men's boxers, men's tank tops and men's sleeveless t shirts. The new styles come in an array of eco-friendly fabrics and colors such as; organic cotton/bamboo, combed organic cotton in natural and earth friendly vegetable dyed colors. Coming full circle and going back to the companies initial beginnings, Go Softwear designed a new collection of men’s enhancement products such as the popular “waist eliminator” and “super padded” men's underwear. Both of which were mentioned in the Wall Street Journal and Women’s Wear Daily (WWD) as part of a series of stories discussing the growing trend of men’s enhancement/body shaping undewear.

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  • Go Softwear 16" Cut Off Short Cool Go Softwear 16" Cut Off Short Soft Go Softwear 16" Cut Off Short Comfy Go Softwear 16" Cut Off Short Great Fit Go Softwear 16" Cut Off Short Draw Cord Waist

    Go Softwear 16" Cut Off Short

    Go Softwear's 16" Cut Off short is a favorite. This garment offers great style, classic colors and supreme comfort achieved through a unique dye and wash process. Drawstring tunnel waistband with small inside pocket and cut-off ends for a worn-in...

    $37.50
  • Go Softwear B2E Alessandro Pull-Over Hooded Crop Top Go Softwear B2E Alessandro Pull-Over Hooded Crop Top Shows a Bit of Skin Go Softwear B2E Alessandro Pull-Over Hooded Crop Top Attached Hood Go Softwear B2E Alessandro Pull-Over Hooded Crop Top Long Sleeves Go Softwear B2E Alessandro Pull-Over Hooded Crop Top Soft

    Go Softwear B2E Alessandro Pull-Over Hooded Crop Top

    Hey there Sexy... Pull-it on, pull-it off! We're talking about the newest fashion top by Go Softwear part of the Body 2 Extreme Collection. The B2E Alessandro Pull-Over Hooded Crop Top is made from soft rayon/Spandex fabric that neatly drapes over the...

    $55.00
  • Go Softwear B2E Brief Comfy Go Softwear B2E Brief Soft Go Softwear B2E Brief Contrast Trim Go Softwear B2E Brief Spacious Pouch Go Softwear B2E Brief Hugs

    Go Softwear B2E Brief

    These Euro-inspired briefs, part of the Go Softwear Body to Extreme Collection, will maximize your fine assets. The B2E Brief is made from a soft rayon/Spandex fabric that is super light weight, with a sexy 2" outer seam, spacious front pouch,and a...

    $26.50
  • Go Softwear Retro Short Boxer Brief Trunk Go Softwear Retro Short omfy Go Softwear Retro Short Soft Go Softwear Retro Short Roomy Go Softwear Retro Short Contrast Trim

    Go Softwear B2E Retro Short

     The most recent undergarment creation by Go Softwear, part of the Body 2 Extreme Collection, is a modern take on the traditional trunk. The B2E Retro Short features a 5" outer side seam with full cut back made from a a soft and comfortable...

    $28.50
  • Go Softwear B2E Tights Cool Go Softwear B2E Tights Comfy Go Softwear B2E Tights Hug Go Softwear B2E Tights Sporty Go Softwear B2E Tights Spacious Pouch

    Go Softwear B2E Tights

    Wear these tights while working on your fitness, or as a layering piece under shorts, or any other garment of choice to create your own style. The B2E Tights, part of the Go Softwear Body to Extreme Collection, is made from a soft rayon/Spandex fabric...

    $49.50
  • Go Softwear B2E Wrestler Hugs Go Softwear B2E Wrestler Deep Arm Openings Go Softwear B2E Wrestler Contrast Trim Go Softwear B2E Wrestler Semi Scoop Neck Go Softwear B2E Wrestler Comfy

    Go Softwear B2E Wrestler

    This one piece garment by Go Softwear, part of the Body 2 Extreme Collection, was fashioned after the traditional high  school wrestling uniform. The B2E Wrestler is made from a smooth rayon/Spandex fabric for a snug fit, outling every muscle and...

    $44.00
  • Go Softwear Backless Thong Cups You Go Softwear Backless Thong No Back Strap Go Softwear Backless Thong Roomy Pouch Go Softwear Backless Thong Comfy

    Go Softwear Backless Thong

    IF YOU ARE LOOKING FOR SOMETHING PROVOCATIVE, SEXY AND UNIQUE, THIS UNDERGARMENT MAY BE JUST FOR YOU. THIS NOVEL UNDERWEAR DESIGN BY GO SOFTWEAR CUPS YOUR PRIVATE PARTS LIKE A REGULAR THONG UNDERWEAR, BUT THE BACKSIDE HAS NO STRING OR FABRIC...

    $21.00
  • Go Softwear California Colors Boy Brief Cool Go Softwear California Colors Boy Brief Comfy Go Softwear California Colors Boy Brief Low Rise Go Softwear California Colors Boy Brief Soft Go Softwear California Colors Boy Brief Full Seat

    Go Softwear CA Colors Classic Boy Brief

    Who says the basic "whitey tightie" has to be white? Go Softwear says make the basic "whitey tightie" in colors... lots of colors! The Boy Brief is available with contrast trim at the leg and fly. Made of a comfortable blend of 90% cotton and 10% Lycra...

    $22.00
  • Go Softwear CA Colors Classic Tank Top Go Softwear CA Colors Classic Tank Top Royal Go Softwear CA Colors Classic Tank Top Go Softwear CA Colors Classic Tank Top Contrast Trim Go Softwear CA Colors Classic Tank Top Turquoise

    Go Softwear CA Colors Classic Tank Top

    From the ocean to the dessert, from the mountains to the valleys and everywhere in between, that is the inspiration for California Colors by Go Softwear. This classic tank is constructed in a cotton/Lycra blend for a contoured fit enhancing your...

    $30.50
  • Go Softwear CA Colors Low Rise Brief Go Softwear CA Colors Low Rise Brief Flat Front Conforms to Your "Boys". Go Softwear CA Colors Low Rise Brief Super High at the Leg. Go Softwear CA Colors Low Rise Brief Cotton Lycra Blend Go Softwear CA Colors Low Rise Brief Contrast Trim

    Go Softwear CA Colors Low Rise Brief

    How low can you go? These Go Softwear Cotton Lycra Low Rise Briefs sit really low on your hip. They're super sexy and the cotton/Lycra blend is very comfortable; it moves with you. Perfect for low rise jeans or to use as a sport brief. Available in 18...

    $22.00
  • Go Softwear Cal Guy Onesy Comfy Go Softwear Cal Guy Onesy 4 Snap Front Go Softwear Cal Guy Onesy Slightly Fitted

    Go Softwear Cal Guy Onesy

    This design is as easy as O-N-E-S-Y!  The Cal Guy Onesy (onesie) or sleeveless union suit by Go Softwear is made entirely in cotton fabric that is garment washed and overdyed for an ultra-soft feel, perfect for lounging-in...

    $40.50
  • Go Softwear California Bloom Print Tank Top Cool Go Softwear California Bloom Print Tank Top Comfy Go Softwear California Bloom Print Tank Top Contrast Trim Go Softwear California Bloom Print Tank Top Great Fit Go Softwear California Bloom Print Tank Top Semi Loose

    Go Softwear California Bloom Print Tank Top

    WELCOME TANK TOP SEASON IN THIS BRIGHT AND EXCITING FLOWER PRINT TOP BY GO SOFTWEAR, PART OF THE CALIFORNIA COLORS COLLECTION. YES, THE WHIMSICAL CALIFORNIA BLOOM TANK TOP IS DESIGNED IN SCREEN PRINTED COOL COTTON FABRIC IN THE...

    $35.00
  • Go Softwear Sunset Jockstrap Cool Go Softwear Sunset Jockstrap Comfy Go Softwear Sunset Jockstrap Fun Go Softwear Sunset Jockstrap Roomy Pouch Go Softwear Sunset Jockstrap Logo Branding

    Go Softwear California Sunset Jockstrap

    THE NEWEST FASHION ATHLETIC SUPPORTER BY GO SOFTWEAR, PART OF THE CALIFORNIA COLORSCOLLECTION IS A MODERN TAKE ON A CLASSIC. THE SUNSET JOCKSTRAP IS CREATED FROM A RAYON/POLY/SPANDEX FABRIC BLEND THAT HOLDS ITS SHAPE AND CUPS YOUR PRIVATES IN...

    $26.50
  • Go Softwear Cock Ring Thong Comfy Go Softwear Cock Ring Thong Built In Cock Ring Go Softwear Cock Ring Thong Go Softwear Cock Ring Thong Cool Go Softwear Cock Ring Thong Enhances

    Go Softwear Cock Ring Thong

    THE C-RING THONG BY GO SOFTWEAR IS ONE OF OUR MOST POPULAR NOVEL UNDERWEAR DESIGNS DUE TO ITS UNIQUE CONFIGURATION. THIS GARMENT FUNCTIONS AND LOOKS LIKE A THONG FROM THE BACKSIDE, BUT HAS STRETCHABLE FABRIC COCK RING DESIGNED INTO...

    $22.00
  • Go Softwear Male Enhancement Double Padded Butt Boxer Brief 11" Side Seam Go Softwear Male Enhancement Double Padded Butt Boxer Brief Double Foam Padding Go Softwear Male Enhancement Double Padded Butt Boxer Brief Go Softwear Male Enhancement Double Padded Butt Boxer Brief Padding Sewn In Go Softwear Male Enhancement Double Padded Butt Boxer Brief Roomy Front Pouch

    Go Softwear Enhancement M Padded Butt Boxer Brief

    This boxer brief part of the new Male Body Shape Wear collection exclusively by Go Softwear features special double foam padding strategically placed in the backside to instantly shape, contour and add inches to your rear end. The male enhancement...

    $38.50
  • Go Softwear Enhancement M Padded Butt Brief Go Softwear Enhancement M Padded Butt Brief Foam Padding Go Softwear Enhancement M Padded Butt Brief Roomy Front Pouch

    Go Softwear Enhancement M Padded Butt Brief

    Showcase a rounder and fuller backside in this cutting-edge Male Body Shape wear collection  exclusively by Go Softwear. Yes, this underwear brief has special double foam padding strategically sewn into the garment (not removable) giving your...

    $35.00
  • Go Softwear Super Padded Butt Boxer Brief Sexy Go Softwear Super Padded Butt Boxer Brief Double Padded Go Softwear Super Padded Butt Boxer Brief Go Softwear Super Padded Butt Boxer Brief Roomy Front Pouch Go Softwear Super Padded Butt Boxer Brief

    Go Softwear Enhancement Super Padded Boxer Brief

    If you favor the boxer brief style, we got that covered! The Super Padded Boxer Brief by Go Softwear recently featured in the New York Times will give you a fuller looking posterior instantly without the pain of expensive surgery or workouts that...

    $38.50
  • Go Softwear Super Padded Butt Brief Double Padded Go Softwear Super Padded Butt Brief Fuller Looking Butt Go Softwear Super Padded Butt Brief Go Softwear Super Padded Butt Brief Go Softwear Super Padded Butt Brief Roomy Front Pouch

    Go Softwear Enhancement Super Padded Butt Brief

    Forget about expensive and dangerous surgical procedures or gimmicks that get you no or limited results! The Super Padded Butt Brief by Go Softwear will give you a fuller looking posterior without breaking your wallet. This latest underwear...

    $37.50
  • Go Softwear Enhancement Super Padded Jockstrap Enhances Go Softwear Enhancement Super Padded Jockstrap Great Fit Go Softwear Enhancement Super Padded Jockstrap Comfy Go Softwear Enhancement Super Padded Jockstrap

    Go Softwear Enhancement Super Padded Jockstrap

    A jockstrap that stands out amongst all the rest- the Super Padded Jockstrap! This latest design exclusively by Go Softwear has twice the padding sewn into the pouch (not removable) for a rounder and enhanced silhouette. 2” signature waist...

    $28.50
  • Go Softwear Enhancement The Package Lifter Lifts Go Softwear Enhancement The Package Lifter Go Softwear Enhancement The Package Lifter Accentuates Go Softwear Enhancement The Package Lifter Go Softwear Enhancement The Package Lifter

    Go Softwear Enhancement The Package Lifter

    Need a “lift”? Look no further, now you can easily and quickly increase the size of your manhood with the “Package Lifter” exclusively by Go Softwear. This novel undergarment is designed to go on like a pair of underwear allowing...

    $19.50
  • Go Softwear Havana 5 Pocket Short Great Fit Go Softwear Havana 5 Pocket Short Fitted Go Softwear Havana 5 Pocket Short Fun Go Softwear Havana 5 Pocket Short Comfy Go Softwear Havana 5 Pocket Short 6 1/2" Inner Seam

    Go Softwear Havana 5 Pocket Short

    ELEVATE YOUR SUMMER LOOK IN OUR LATEST SHORT DESIGN BY GO SOFTWEAR. THE HAVANA 5 POCKET SHORT IS MADE OF SOFT-LIGHTWEIGHT, STRETCHY FRENCH TERRY FABRIC THAT IS FIRST GARMENT WASHED AND OVER-DYED TO ACHIEVE A RICH BUTTERY FEEL AND UNIQUE...

    $89.99
  • Go Softwear Havana Classic Tank Top Contrast Trim Go Softwear Havana Classic Tank Top Semi Fitted Go Softwear Havana Classic Tank Top Round Neck Go Softwear Havana Classic Tank Top Roomy Arm Holes Go Softwear Havana Classic Tank Top Fun

    Go Softwear Havana Classic Tank Top

    THIS POPULAR TANK TOP BY GO SOFTWEAR WILL MAKE YOU WISH THOSE WARM-SUNNY DAYS NEVER END. THE HAVANA CLASSIC TANK IS DESIGNED IN BRIGHT-TROPICAL COLORS WITH CONTRAST PIPING AROUND THE NECK AND ARM OPENINGS THAT DRAW ATTENTION TO WHERE...

    $35.00
  • Go Softwear Havana Hooded Onesy Fun Go Softwear Havana Hooded Onesy Soft Go Softwear Havana Hooded Onesy Attached Hood Go Softwear Havana Hooded Onesy 6 Snap Front Go Softwear Havana Hooded Onesy Cool

    Go Softwear Havana Onesy

    THIS NEWEST ONESY DESIGN BY GO SOFTWEAR WAS CREATED FOR INDIVIDUALS WHO TAKE REST & RELAXATION TIME QUITE SERIOUS. THE HAVANA HOODED ONESY IS CONSTRUCTED ENTIRELY IN SOFT 1X1 RIB FABRIC THAT IS GARMENT WASHED AND OVER-DYED, WHICH...

    $75.00
  • Go Softwear Rib Tank Top Cool Go Softwear Rib Tank Top Soft Go Softwear Rib Tank Top Cmfy Go Softwear Rib Tank Top Semi Fitted Go Softwear Rib Tank Top Ribbed

    Go Softwear Havana Rib Tank Top

    THE MOST RECENT TANK TOP CREATION BY GO SOFTWEAR IS THE IDEAL TOP TO BRIGHTEN YOUR SUMMER ATTIRE. THE HAVANA RIB TANK HAS A RICH COLOR PALETTE AND SOFT-BUTTERY FEEL ACHIEVED THROUGH A DISTINCTIVE WASH AND OVER-DYE PROCESS FOR A...

    $18.50
  • Go Softwear Hiker Short  Comfy Go Softwear Hiker Short Soft Go Softwear Hiker Short Over Dyed Go Softwear Hiker Short Draw Cord Go Softwear Hiker Short No Pockets

    Go Softwear Hiker Short

    The Hiiker Short inspired by hikers and mountianeers alike. These shorts will be favorites of yours for the following reasons: Great style, classic colors and supreme comfort achieved through a unique dye and wash process. The drawstring waist...

    $33.00
  • Go Softwear Hooded Cloak Comfy Go Softwear Hooded Cloak Soft Go Softwear Hooded Cloak 2 Side Pockets Go Softwear Hooded Cloak Raw Hem Go Softwear Hooded Cloak  Stylish

    Go Softwear Hooded Cloak

    Evade the chilly weather and look a la mode in this newest creation by Go Softwear! We just love this hooded cloak largely because it is garment washed for a soft-worn in feel in classic black and charcoal, colors that never go out of...

    $49.99
  • Go Softwear Lumber Jack Jockstrap Cool Go Softwear Lumber Jack Jockstrap Roomy Pouch Go Softwear Lumber Jack Jockstrap Great Fit Go Softwear Lumber Jack Jockstrap Logo Waistband Go Softwear Lumber Jack Jockstrap Fun

    Go Softwear Lumber Jack Jockstrap

    THE GO SOFTWEAR LUMBER JACK JOCKSTRAP POUCH IS MADE FROM SOFT 1X1 RIB COTTON FABRIC WITH CONTRAST STITCHING ON TOP OF VIBRANT COLORS THAT NEVER FALL OUT OF FASHION. THIS CLASSIC DESIGN ALSO FEATURES SOFT 1 ¼" WAIST...

    $24.00
  • Go Softwear Lumber Jack Long John Button Front Go Softwear Lumber Jack Long John Banded Leg Go Softwear Lumber Jack Long John Rib Fabric Go Softwear Lumber Jack Long John Comfy Go Softwear Lumber Jack Long John Draw Cord Waist

    Go Softwear Lumber Jack Long Johns

    A STAPLE UNDERWEAR PIECE THAT SHOULD BE A PART OF EVERY MAN’S WINTER ATTIRE IS BACK IN NEW SEASONAL COLORS! GO SOFTWEAR HAs TAKEN THE CLASSIC LONG JOHN DESIGN AND MADE A FEW MODERN ADJUSTMENTS FOR TODAY’S MAN. THE LUMBER...

    $54.00
  • Go Softwear Lumber Jack Lounge Short Cool Go Softwear Lumber Jack Lounge Short Comfy Go Softwear Lumber Jack Lounge Short Semi Loose Fit Go Softwear Lumber Jack Lounge Short Draw Cord Waist Go Softwear Lumber Jack Lounge Short Sexy

    Go Softwear Lumber Jack Lounge Short

    THE NEWEST SHORT, SHORT DESIGN FROM GO SOFTWEAR IS A MUST HAVE FOR GUYS WHO TAKE THEIR R&R TIME QUITE SERIOUS AFTER A LONG WORKDAY.  THE LUMBER JACK LOUNGE SHORT IS MADE OF SOFT 1X1 RIB COTTON FABRIC IN VIBRANT COLORS THAT...

    $39.50
  • Go Softwear Lumber Jack Onesy Button Go Softwear Lumber Jack Onesy Sexy Go Softwear Lumber Jack Onesy Fun Go Softwear Lumber Jack Onesy Snug Go Softwear Lumber Jack Onesy

    Go Softwear Lumber Jack Onesy

    THE POPULAR ONESY DESIGN, PART OF THE LUMBER JACK COLLECTION BY GO SOFTWEAR HAS BECOME A FAVORITE ITEM OF CHOICE TO WEAR AS SLEEPWEAR OR LOUNGWEAR. THIS ONE-PIECE IS MADE FROM SOFT 1X1 RIB FABRIC WITH 6 FRONT...

    $49.50
  • Go Softwear Lumber Jack Short Sexy Go Softwear Lumber Jack Short Semi Looose Fit Go Softwear Lumber Jack Short Comfy Go Softwear Lumber Jack Short Draw Cord Waist Go Softwear Lumber Jack Short Cozy

    Go Softwear Lumber Jack Short

    THIS LATEST SHORT DESIGN BY GO SOFTWEAR, WILL BE YOUR BOTTOM OF CHOICE DURING THOSE LONG WINTER MONTHS. THE LUMBER JACK SHORT IS DESIGNED IN SOFT 1X1 RIB FABRIC WITH A 16" OUTER SIDE SEAM, DRAWCORD WAIST FOR EASY ADJUSTMENT, AND 2...

    $46.00
  • Go Softwear Lumber Jack Union Suit Sexy Go Softwear Lumber Jack Union Suit Comfy Go Softwear Lumber Jack Union Suit Round Neck Go Softwear Lumber Jack Union Suit Button Front Go Softwear Lumber Jack Union Suit Soft

    Go Softwear Lumber Jack Union Suit

    THIS ONE PIECE UNDERWEAR DESIGN BY GO SOFTWEAR WILL KEEP YOU WARM AND COMFY DURING THOSE CHILLY FALL AND WINTER MONTHS.  THE LUMBER JACK UNION SUIT IS CONSTRUCTED IN BUTTERY 1X1 RIB FABRIC THAT FEELS AND LOOKS GREAT ON. THIS...

    $99.00
  • Go Softwear Miami Heat Bikini Cool Go Softwear Miami Heat Bikini Comfy Go Softwear Miami Heat Bikini Roomy Pouch Go Softwear Miami Heat Bikini Soft Go Softwear Miami Heat Bikini Lime

    Go Softwear Miami Heat Bikini

    BRIGHT TROPICAL COLORS TO ADD WARMTH ON THOSE COLD & GLOOMY DAYS ABOUND IN THIS LATEST CREATION. THE MIAMI HEAT BIKINI IS MADE ENTIRELY IN SOFT RAYON/SPANDEX FABRIC THAT FEELS SILKY SMOOTH AND DEFINES EVERY INCH OF THE MALE ANATOMY. THIS...

    $23.00
  • Go Softwear Miami Heat Thong Soft Go Softwear Miami Heat Thong Comfy Go Softwear Miami Heat Thong Silky Go Softwear Miami Heat Thong T Back Go Softwear Miami Heat Thong Fun

    Go Softwear Miami Heat Thong

    THE MIAMI HEAT UNDERWEAR COLLECTION, BY GO SOFTWEAR IS CONSTRUCTED ENTIRELY IN SOFT RAYON/SPANDEX FABRIC THAT FEELS SILKY SMOOTH AND DEFINES EVERY INCH OF THE MALE ANATOMY. THIS THONG UNDERWEAR DESIGN HAS A 1...

    $22.00
  • Go Softwear Miami Heat Trunk Low Rise Go Softwear Miami Heat Trunk Cool Go Softwear Miami Heat Trunk Soft Go Softwear Miami Heat Trunk Contour Pouch Go Softwear Miami Heat Trunk Soft

    Go Softwear Miami Heat Trunk

    THE MIAMI HEAT TRUNK BY GO SOFTWEAR IS CONSTRUCTED ENTIRELY IN SOFT RAYON/SPANDEX FABRIC THAT FEELS SILKY SMOOTH AND DEFINES EVERY INCH OF THE MALE ANATOMY. THIS TRUNK UNDERWEAR HAS A UNIQUE V-FRONT DESIGN WITH A 5" OUTER...

    $24.00
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