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Go Softwear™ ushered in a new era of men's underwear in 1996 with the introduction of men's padded underwear. Before the word metrosexual was in vogue Go Softwear underwear was becoming a favorite among young, image and body conscious males. Since then Go Softwear has introduced a range of men's underwear, men's workout wear and men's swimwear “with an edge”. The most popular style of men's underwear is the introduction of the men's “low rise brief,” inspired by the popularity of the lo-rise jean trend. The contour European fit with bold comic book colors and playfulness have become a favorite choice in men's fashion underwear. Most recently, Go Softwear launched their men’s eco friendly line GO NATURAL, consisting of men's hi-cut briefs, men's boxers, men's tank tops and men's sleeveless t shirts. The new styles come in an array of eco-friendly fabrics and colors such as; organic cotton/bamboo, combed organic cotton in natural and earth friendly vegetable dyed colors. Coming full circle and going back to the companies initial beginnings, Go Softwear designed a new collection of men’s enhancement products such as the popular “waist eliminator” and “super padded” men's underwear. Both of which were mentioned in the Wall Street Journal and Women’s Wear Daily (WWD) as part of a series of stories discussing the growing trend of men’s enhancement/body shaping undewear.

36 of 73 Items
  • Go Softwear 16" Cut Off Short Cool Go Softwear 16" Cut Off Short Soft Go Softwear 16" Cut Off Short Comfy Go Softwear 16" Cut Off Short Great Fit Go Softwear 16" Cut Off Short Draw Cord Waist

    Go Softwear 16" Cut Off Short

    Go Softwear's 16" Cut Off short is a favorite. This garment offers great style, classic colors and supreme comfort achieved through a unique dye and wash process. Drawstring tunnel waistband with small inside pocket and cut-off ends for a worn-in...

    $39.50
  • Go Softwear Backless Thong Go Softwear Backless Thong Go Softwear Backless Thong Go Softwear Backless Thong Go Softwear Backless Thong

    Go Softwear Backless Thong

     IF YOU ARE LOOKING FOR SOMETHING PROVOCATIVE, SEXY AND UNIQUE, THIS UNDERGARMENT MAY BE JUST FOR YOU. THIS NOVEL UNDERWEAR DESIGN BY GO SOFTWEAR CUPS YOUR PRIVATE PARTS LIKE A REGULAR THONG UNDERWEAR, BUT THE BACKSIDE HAS NO STRING OR...

    $24.00
  • Go Softwear Boost Boxer Brief w/Padded Butt Go Softwear Boost Boxer Brief w/Padded Butt Go Softwear Boost Boxer Brief w/Padded Butt Go Softwear Boost Boxer Brief w/Padded Butt Go Softwear Boost Boxer Brief w/Padded Butt

    Go Softwear Boost Boxer Brief w/Padded Butt

    Give your "Peach" a boost in the Boost Padded Butt Boxer Brief. This enhancing boxer brief is made from a soft cotton/Spandex fabric, has a snug fit to hold everything in its place. It also has a 9" side seam, 4-ply round foam pads sewn into the seat for...

    $39.50
  • Go Softwear Boost Brief w/Padded Jockstrap Go Softwear Boost Brief w/Padded Jockstrap Go Softwear Boost Brief w/Padded Jockstrap Go Softwear Boost Brief w/Padded Jockstrap Go Softwear Boost Brief w/Padded Jockstrap

    Go Softwear Boost Brief w/Padded Jockstrap

    Give the "Boys" a boost in the Boost Padded Front Pouch Jockstrap. This enhancing jock is made from a soft cotton/Spandex fabric, has a snug fit to hold everything in its place and protected. It also has a 4-ply foam padding sewn into the unique pouch...

    $35.00
  • Go Softwear Boost Brief w/Padded Pouch Go Softwear Boost Brief w/Padded Pouch Go Softwear Boost Brief w/Padded Pouch Go Softwear Boost Brief w/Padded Pouch Go Softwear Boost Brief w/Padded Pouch

    Go Softwear Boost Brief w/Padded Pouch

    Give the "Boys" a boost in the Boost Padded Front Pouch Brief. This enhancing brief is made from a soft cotton/Spandex fabric, has a snug fit to hold everything in its place. It also has a 2" side seam, 4-ply foam padding sewn into the unique pouch for...

    $37.50
  • Go Softwear California Colors Boy Brief Cool Go Softwear California Colors Boy Brief Comfy Go Softwear California Colors Boy Brief Low Rise Go Softwear California Colors Boy Brief Soft Go Softwear California Colors Boy Brief Full Seat

    Go Softwear CA Colors Classic Boy Brief

     Who says the basic "whitey tightie" has to be white? Go Softwear says make the basic "whitey tightie" in colors... lots of colors! The Boy Brief is available with contrast trim at the leg and fly. Made of a comfortable blend of 90% cotton and 10%...

    $22.00
  • Go Softwear CA Colors Low Rise Brief Go Softwear CA Colors Low Rise Brief Flat Front Conforms to Your "Boys". Go Softwear CA Colors Low Rise Brief Super High at the Leg. Go Softwear CA Colors Low Rise Brief Cotton Lycra Blend Go Softwear CA Colors Low Rise Brief Contrast Trim

    Go Softwear CA Colors Low Rise Brief

     How low can you go? These Go Softwear Cotton Lycra Low Rise Briefs sit really low on your hip. They're super sexy and the cotton/Lycra blend is very comfortable; it moves with you. Perfect for low rise jeans or to use as a sport brief. Available in...

    $22.00
  • Go Softwear Cabana Mesh Hoody Cover-Up Go Softwear Cabana Mesh Hoody Cover-Up Go Softwear Cabana Mesh Hoody Cover-Up Go Softwear Cabana Mesh Hoody Cover-Up Go Softwear Cabana Mesh Hoody Cover-Up

    Go Softwear Cabana Mesh Hoody Cover-Up

    Meet me pool side! The Go Softwear Cabana Hoody Cover-Up is the perfect cover-up pool side, on the boardwalk, or strolling around the resort. This men's cover-up is made from a soft and comfortable nylon/Spandex fabric that falls nicely over your body...

    $59.50
  • Go Softwear Cabana Mesh Short Go Softwear Cabana Mesh Short Go Softwear Cabana Mesh Short Go Softwear Cabana Mesh Short Go Softwear Cabana Mesh Short

    Go Softwear Cabana Mesh Short

    Cover-up, tease, or exhibit, the Go Softwear Cabana Mesh Short can do all three. This men's mesh short can act as a cover up by the pool or beach over your swim brief or bikini. Wear it over a jock or thong and you can do a little teasing. Wear it by it...

    $46.00
  • Go Softwear Cabana Mesh Tank Top Go Softwear Cabana Mesh Tank Top Go Softwear Cabana Mesh Tank Top Go Softwear Cabana Mesh Tank Top Go Softwear Cabana Mesh Tank Top

    Go Softwear Cabana Mesh Tank Top

    The Go Softwear Cabana Mesh Tank Top is perfect for pool side, ocean side, and resort side strolls when you want to cover-up jus a bit. Look and feel sexy in this men's tank top that has a semi-scoop neck, roomy arm holes, and contrast trim. The mesh...

    $42.50
  • Go Softwear Cabana Tank Top Go Softwear Cabana Tank Top Go Softwear Cabana Tank Top Go Softwear Cabana Tank Top Go Softwear Cabana Tank Top

    Go Softwear Cabana Tank Top

    The Go Softwear Cabana Tank Top is perfect for pool side, ocean side, and resort side strolls when you want to cover-up jus a bit. Look and feel sexy in this men's tank top that has a semi-scoop neck, roomy arm holes, and contrast trim. The buttery soft...

    $44.00
  • Go Softwear Californis Bliss Classic Tank Top Go Softwear Californis Bliss Classic Tank Top Go Softwear Californis Bliss Classic Tank Top Go Softwear Californis Bliss Classic Tank Top Go Softwear Californis Bliss Classic Tank Top

    Go Softwear California Bliss Classic Tank Top

    Enjoy the bliss of wearing the California Bliss Classic Tank Top by Go Softwear. This tank has a low round neck, roomy arm openings, and contrast trim for a sporty look. Made from a comfortable, soft cotton/Spandex fabric the fit of this tank is...

    $42.00
  • Go Softwear California Bliss Row Short Go Softwear California Bliss Row Short Go Softwear California Bliss Row Short Go Softwear California Bliss Row Short Go Softwear California Bliss Row Short

    Go Softwear California Bliss Row Short

    Life will be blissful for you at the gym or lounging around the house in a pair of Go Softwear California Bliss Row Shorts! These shorts are made from a soft and comfortable cotton/Spandex fabric that conforms to your body. The fit is snug...

    $43.00
  • Go Softwear California Bliss Y-Back Muscle Tank Top Go Softwear California Bliss Y-Back Muscle Tank Top Go Softwear California Bliss Y-Back Muscle Tank Top Go Softwear California Bliss Y-Back Muscle Tank Top Go Softwear California Bliss Y-Back Muscle Tank Top

    Go Softwear California Bliss Y-Back Muscle Tank Top

    Pure bliss... the California Bliss Classic Tank Top by Go Softwear. This tank has a scoop neck, roomy arm openings, Y-back, and a sporty look. Made from a comfortable, soft cotton/Spandex fabric the fit of this tank is semi-loose and smooth. The Y-back...

    $42.00
  • Go Softwear California Bliss Yoga Short Go Softwear California Bliss Yoga Short Go Softwear California Bliss Yoga Short Go Softwear California Bliss Yoga Short Go Softwear California Bliss Yoga Short

    Go Softwear California Bliss Yoga Short

    OM...life will be blissful for you while your doing yoga or lounging around the house in a pair of Go Softwear California Bliss Yoga Shorts! These shorts are made from a soft and comfortable cotton/Spandex fabric that conforms to your body...

    $49.50
  • Go Softwear California Brief Go Softwear California Brief Go Softwear California Brief Go Softwear California Brief Go Softwear California Brief

    Go Softwear California Brief

    Sexy, provocative, fashionable, and fun- the Go Softwear California Brief. These low rise briefs are made from a cool and comfortable  cotton/Spandex fabric that conforms to your every curve. The brief has a roomy enhancing pouch, a full seat, 2"...

    $29.50
  • Go Softwear California Classic Tank Top Go Softwear California Classic Tank Top Go Softwear California Classic Tank Top Go Softwear California Classic Tank Top Go Softwear California Classic Tank Top

    Go Softwear California Classic Tank Top

    From the ocean to the dessert, from the mountains to the valleys and everywhere in between, that is the inspiration for California by Go Softwear. This classic tank is constructed in a cotton/Spandex blend for a contoured fit enhancing your torso’s...

    $38.50
  • Go Softwear California Lounge 3/4 Pull-on Pant Go Softwear California Lounge 3/4 Pull-on Pant Go Softwear California Lounge 3/4 Pull-on Pant Go Softwear California Lounge 3/4 Pull-on Pant Go Softwear California Lounge 3/4 Pull-on Pant

    Go Softwear California Lounge 3/4 Pull-on Pant

    These Go Softwear California Lounge Pull-on Pants are FANTASTIC! You wanna know why? Beacause they have a great fit, are soft and comfy, and the desgn is fun and exciting. These 3/4 pants are made from 100% over-dyed cotton. That's what gives them their...

    $56.00
  • Go Softwear California Lounge Rib Tank Top Go Softwear California Lounge Rib Tank Top Go Softwear California Lounge Rib Tank Top Go Softwear California Lounge Rib Tank Top Go Softwear California Lounge Rib Tank Top

    Go Softwear California Lounge Rib Tank Top

     From the mountians to the ocean, to the city, to the desert, to the comforts of home the California Lounge Rib Tank will be your go to rest and relaxation top. It's great for the gym too! The tank has a snug fit, buttery soft feel, semi-scoop neck,...

    $19.50
  • Go Softwear California Lounge Short Go Softwear California Lounge Short Go Softwear California Lounge Short Go Softwear California Lounge Short Go Softwear California Lounge Short

    Go Softwear California Lounge Short

    Ready for a little rest and relaxation? You are going to love these Go Softwear California Lounge Shorts! These shorts are made from a soft, comfortable 100% over-dyed cotton. They have a semi-loose fit, outer drawcord, 5" inseam, and contrast stitching...

    $44.00
  • Go Softwear California Lounge Y-Back Tank Top Go Softwear California Lounge Y-Back Tank Top Go Softwear California Lounge Y-Back Tank Top Go Softwear California Lounge Y-Back Tank Top Go Softwear California Lounge Y-Back Tank Top

    Go Softwear California Lounge Y-Back Tank Top

    The California Lounge Y-Back Tank Top is soft, comfy, and has a fantastic fit. This tank is made from a buttery cotton/Jersey fabric that is over-dyed for a worn-in look. The Y-back allows for easy on and off. It has a semi-scoop neck. 100% cotton. Made...

    $44.00
  • Go Softwear California Scoop Jockstrap Go Softwear California Scoop Jockstrap Go Softwear California Scoop Jockstrap Go Softwear California Scoop Jockstrap Go Softwear California Scoop Jockstrap

    Go Softwear California Scoop Jockstrap

    Peek-a-boo I see you! Give them a tease of the goods up front in the Go Softwear California Scoop Jockstrap. This low rise jockstrap is made from a cool and comfortable cotton/Spandex fabric that conforms to your every curve. The jock has a roomy...

    $28.50
  • Go Softwear California Side Split Shorty Go Softwear California Side Split Shorty Go Softwear California Side Split Shorty Go Softwear California Side Split Shorty Go Softwear California Side Split Shorty

    Go Softwear California Side Split Shorty

    Workout your legs without the confinement of shorts binding to your legs in a pair of California Side Split Shortys. These sexy and provocative low rise shorts are made from a cool, stretch fabric that is soft and comfortable. The shorty is cut like a...

    $34.00
  • Go Softwear California Trunk Go Softwear California Trunk Go Softwear California Trunk Go Softwear California Trunk Go Softwear California Trunk

    Go Softwear California Trunk

    Sexy, provocative, fashionable, and fun- the Go Softwear California Trunk. These low-rise boxer briefs are made from a cool and comfortable cotton/Spandex fabric that conforms to your every curve. The brief has a roomy enhancing pouch, a full seat, 7"...

    $31.00
  • Go Softwear California Wrestler Go Softwear California Wrestler Go Softwear California Wrestler Go Softwear California Wrestler Go Softwear California Wrestler

    Go Softwear California Wrestler

    Wanna wrestle? Whether it's for sport or fun you are going to love this singlet from Go Softwear. The California Wrestler has a deep scoop neck, racer back, and fits like a glove. This wrestler is made from a soft lightweight cotton/Spandex fabric that...

    $49.50
  • Go Softwear Camouflage T-Back Thong Go Softwear Camouflage T-Back Thong Go Softwear Camouflage T-Back Thong Go Softwear Camouflage T-Back Thong Go Softwear Camouflage T-Back Thong

    Go Softwear Camouflage T-Back Thong

    Sir, yes sir! The Go Softwear Camouflage T-Back Thong is soft, sexy, and sensual. The thong is made from a nylon blend fabric that is silky smooth and conforms to your manhood beautifully. Be bold, daring, and courageous to add this undergarment to...

    $19.50
  • Go Softwear Male Enhancement Double Padded Butt Boxer Brief 11" Side Seam Go Softwear Male Enhancement Double Padded Butt Boxer Brief Double Foam Padding Go Softwear Male Enhancement Double Padded Butt Boxer Brief Go Softwear Male Enhancement Double Padded Butt Boxer Brief Padding Sewn In Go Softwear Male Enhancement Double Padded Butt Boxer Brief Roomy Front Pouch

    Go Softwear Enhancement M Padded Butt Boxer Brief

    This boxer brief part of the new Male Body Shape Wear collection exclusively by Go Softwear features special double foam padding strategically placed in the backside to instantly shape, contour and add inches to your rear end. The male enhancement...

    $38.50
  • Go Softwear Super Padded Butt Boxer Brief Sexy Go Softwear Super Padded Butt Boxer Brief Double Padded Go Softwear Super Padded Butt Boxer Brief Go Softwear Super Padded Butt Boxer Brief Roomy Front Pouch Go Softwear Super Padded Butt Boxer Brief

    Go Softwear Enhancement Super Padded Boxer Brief

    If you favor the boxer brief style, we got that covered! The Super Padded Boxer Brief by Go Softwear recently featured in the New York Times will give you a fuller looking posterior instantly without the pain of expensive surgery or workouts that...

    $39.50
  • Go Softwear Super Padded Butt Brief Double Padded Go Softwear Super Padded Butt Brief Fuller Looking Butt Go Softwear Super Padded Butt Brief Go Softwear Super Padded Butt Brief Go Softwear Super Padded Butt Brief Roomy Front Pouch

    Go Softwear Enhancement Super Padded Butt Brief

    Forget about expensive and dangerous surgical procedures or gimmicks that get you no or limited results! The Super Padded Butt Brief by Go Softwear will give you a fuller looking posterior without breaking your wallet. This latest underwear...

    $38.50
  • Go Softwear Enhancement Super Padded Jockstrap Enhances Go Softwear Enhancement Super Padded Jockstrap Great Fit Go Softwear Enhancement Super Padded Jockstrap Comfy Go Softwear Enhancement Super Padded Jockstrap

    Go Softwear Enhancement Super Padded Jockstrap

    A jockstrap that stands out amongst all the rest- the Super Padded Jockstrap! This latest design exclusively by Go Softwear has twice the padding sewn into the pouch (not removable) for a rounder and enhanced silhouette. 2” signature waist...

    $33.00
  • Go Softwear Enhancement The Package Lifter Lifts Go Softwear Enhancement The Package Lifter Go Softwear Enhancement The Package Lifter Accentuates Go Softwear Enhancement The Package Lifter Go Softwear Enhancement The Package Lifter

    Go Softwear Enhancement The Package Lifter

     Need a “lift”? Look no further, now you can easily and quickly increase the size of your manhood with the “Package Lifter” exclusively by Go Softwear. This novel undergarment is designed to go on like a pair of underwear...

    $19.50
  • Go Softwear Hiker Short  Comfy Go Softwear Hiker Short Soft Go Softwear Hiker Short Over Dyed Go Softwear Hiker Short Draw Cord Go Softwear Hiker Short No Pockets

    Go Softwear Hiker Short

    The Hiiker Short inspired by hikers and mountaineers alike. These shorts will be favorites of yours for the following reasons: Great style, classic colors and supreme comfort achieved through a unique dye and wash process. The drawstring waist...

    $35.00
  • Go Softwear Lumber Jack Jam Go Softwear Lumber Jack Jam Go Softwear Lumber Jack Jam Go Softwear Lumber Jack Jam Go Softwear Lumber Jack Jam

    Go Softwear Lumber Jack Jam

    Resting and relaxing will be a lot more comfortable in these Go Softwear Lumber Jack Jams. They are made from a soft and comfortable 2x1 cotton rib fabric, with a 1 3/4" covered waistband, outer draw cord waist tie, 18" outer side seam, and contrast...

    $49.50
  • GS Lumber Jack Long Johns GS Lumber Jack Long Johns GS Lumber Jack Long Johns GS Lumber Jack Long Johns GS Lumber Jack Long Johns

    Go Softwear Lumber Jack Long Johns

    Keep warm and cozy in these Go Softwear Lumber Jack Long Johns. They are made from a soft and comfortable 2x1 cotton rib fabric, with a 2" covered waistband, outer draw cord waist tie, button fly, contrast stitching, and 4" ankle cuffs to keep the warmth...

    $59.50
  • Go Softwear Lumber Jack Shorty Go Softwear Lumber Jack Shorty Go Softwear Lumber Jack Shorty Go Softwear Lumber Jack Shorty Go Softwear Lumber Jack Shorty

    Go Softwear Lumber Jack Shorty

    Resting and relaxing will be a lot more comfortable in these Go Softwear Lumber Jack Shortys. They are made from a soft and comfortable 2x1 cotton rib fabric, with a 1 3/4" covered waistband, outer draw cord waist tie, 10" outer side seam, 2 front...

    $48.50
  • Go Softwear Lumber Jack Sleeveless Onesy Go Softwear Lumber Jack Sleeveless Onesy Go Softwear Lumber Jack Onesy Go Softwear Lumber Jack Sleeveless Onesy Go Softwear Lumber Jack Onesy

    Go Softwear Lumber Jack Sleeveless Onesy

    The popular onesy design is back in new seasonal colors! The Go Softwear Lumber Jack Sleeveless Onesy is made from a soft and comfy 2x1 cotton rib fabric. The onesy has a button front allowing for easy access, crew neck, roomy arm openings, and solid...

    $59.50
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